Logistics UK

Led the end-to-end UI/UX design for Visionfta, the company’s flagship driver and fleet compliance management platform, achieving a 10% growth in digital analysis and a 5% increase in income within its first year.

Designed a comprehensive “Audit Dashboard” and “Fleet Dashboard” to provide real-time visibility into driver card expirations, vehicle upload status, and Penalty Charge Notices (PCNs).

Designed and launched the Driverfta mobile app from the ground up, digitising driver records and shift tracking to improve fleet compliance and operational efficiency for 17,000 member organisations.

Led the UI/UX design and research for the official FTA mobile app, strategically launched just prior to the London 2012 Olympics to provide the logistics industry with critical, real-time legislative and traffic data.

Designed and built the redesigned fta.co.uk - end-to-end ownership across UX, visual design, and CMS development using OpenCMS.

Led design for ShopFTA, their e-commerce platform, delivering a mobile-first design to modernise the experience for customers using data.